Who we are

Louise Paulin

JustRideFinale started 2007 in Melogno and since 2019 Louise has been running must ride individually.
Though originally a swede Louise is now counted a Finale local. She has tons of passion riding bikes and her region for Liguria and loves to show you the best we have in our area. Basically she loves to ride and is proud to share what the area has to offer, as well as on and off the bike. She speaks Swedish, English, French and Italian.

Louise is a certified FCI, Italian cycling federation, mountain bike guides and has first aid qualifications.

Louise is a mom of two girls, EWS/EDR enduro racer, mtb guide, trip organiser and host. A long lost Swede who after a little round trip settled down in Finale Ligure since 2007.
Her love to action, effort and the nature blends perfectly on her bike. With many years in the restaurant business she knows the correct meaning of hospitality and ensures you to give her best to make your stay as memorable as possible.